FinTech Trading Education Company Brings Trading to the Mass Market

10 June 2015 - A Danish online trading school is accelerating its growth to bring millions of new online traders to the market by providing free lessons in all aspects of trading.

Alexandros

Tradimo, which has helped over 2.3 million users to date to learn about all aspects financial markets, is strengthening its management team with the appointment of Alexandros Bourantas as Chief Technology Officer. Alexandros’ experience gained at fast growing and innovative organisations such as Endomondo, FalconSocial and Citrix will be invaluable in driving the organisation forward for its next growth phase.

Global Expansion Plans

China

Tradimo, which recently launched its Chinese and Arabic language sites, with over 250 lessons aimed at all levels from absolute beginners to experts, is planning to roll out additional languages in 2016. The next new language sites are likely to be Japanese and Spanish, launching in Q1 2016.

The organisation uses an exclusive broker partnership model to bring the new language sites to market. Tradimo partnered with One Financial Markets to launch its Chinese and Arabic sites and is currently seeking high profile banks and brokers to form exclusive partnerships with for its new language sites, providing brokers with exclusive advertising opportunities on the site as well as powerful client acquisition and retention opportunities.
Sebastian Kuhnert, Co-Founder and Managing Director of Tradimo explains, “Over the last three years, we have proved our capabilities in providing exceptional online education for beginners and experienced traders. We know that people prefer to learn in their native language and therefore our plans to introduce new languages will help with our ambitious growth plans, further reinforcing our market leading position.

“As the leading education community for online trading, we are continually looking at ways to grow, facilitating entry to the financial markets for everyone. As we broaden our geographical reach, we plan to double our traffic from 100,000 unique visitors per month to 200,000 per month. With the wealth of experience that Alexandros Bourantas brings to the organisation from other industries, I am confident that we will continue to create the most engaging way for people to learn to trade and for brokers to acquire new clients."

Education Through Gaming

Winner logo

Building on its focus of bringing new traders to the market, Tradimo launched an educational gaming company, tradimo play, last year aimed at the retail FX industry. The organisation’s first game, due to be launched in November, won Most Innovative Product Award at the Forex Magnates London Summit, voted for by a panel of judges consisting of some of the world’s most influential CEOs in the retail FX industry.

The new game will immerse people into the trading world where they will play a game and through the process, learn to trade so that they will want to open up a real trading account and start their trading careers. The game will be available via selected brokers worldwide.

tradimoplay

Kuhnert concludes, “There is a huge opportunity for tradimo play to help brokers with their acquisition costs, conversion rates and retention. Most brokers compete for the same small pool of enthusiasts and we are about to significantly widen that pool, attracting people who have never even thought about trading.”

Tradimo is a market leading education community for online trading, with the aim of facilitating entry into the financial markets for everyone. To date, over $2 million has been invested in the Tradimo product, which took one and a half years to create, involving a wide range of professionals, including traders, educators, designers and producers. Courses range from “What is Forex and Forex Trading?” and How to become a good trader to advanced technical analysis and scalping.

To find out more, please contact sebastian.kuhnert@tradimo.com or visit www.tradimo.com Tradimo is exhibiting at MoneyConf at stand 129. Come and check out the tradimo.com and tradimo play products.

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